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ACTION RESEARCH PROPOSAL
  Motivation Strategies Impacting Undergraduate Retention




                            Leslie McGinn/EDD580/July 5, 2010
Problem Statement

The problem, as indicated in this study,
involved a large private university that was
experiencing retention decline of up to 30% in
undergraduate students after they complete
their 4th course. Students began to drop their
program on or about their 3rd or 4th class into
their undergraduate degree program.
Purpose
   Identify factors related to declining retention
   Increased student drop rates
   Isolate the culprits
   Conduct research
   Survey current students
   Implement solution strategy
   Repeat survey
   Report and Recommend
Work Setting
   Largest Private University
   Campus classrooms (2)
   Undergraduate students
   Freshman
   New students
   At risk students
   Adjunct faculty
   Open enrollment access
Writers Role
   Teacher
   Researcher
   Graduate student
   Stakeholder
   Life-Long Learner
Causative Analysis
   At Risk Students
   Socio-economic factors
   Background influences
   Open Enrollment
   Underserved populations
   Ease of enrollment
   University accountability
Problem Description
   Declining Retention in undergraduate
    freshman students
   Drop out rate increasing
   Quality of Student Services
   High Risk students
   Changing demographics
   Underserved populations
   Faculty Involvement
Problem Documentation
                      UOPX Total Enrollment by Ethnicity                                     National Total Enrollment by Ethnicity




             Native American
                    1%                                                                    Native American
            Asian 3%      Other 4%                                                              1% Other 4%
                                         White 51%
                                                                                    Asian 7%


            Hispanic 11%                                   White                                                                      White
                                                                                   Hispanic 11%
                                                           Black                                                                      Black
                                                           Hispanic                                                                   Hispanic
                                                           Asian                                                                      Asian
                                                           Native American                                                            Native American
                                                           Other                                                                      Other
                                                                       Black 13%
Black 30%                                                                                                       White 64%
Risk Factors
   Gender-Male
   Race-Minority
   Socio-economic status-poor
   Single Parents
   Employed Part-time
   No academic support system
   Not prepared for the demands of college life
   Performed poorly in high school
Risk Factors

Risk Factor#1   Enrolling in college part-time, takes too long to finish, students
                get discouraged.
Risk Factor#2   Delaying entry into postsecondary education after high school.

Risk Factor#3   Not having a regular high school diploma, rather a GED
                equivalent.

Risk Factor#4   Having Children

Risk Factor#5   Being a single parent

Risk Factor#6   Being Financially independent of parents

Risk Factor#7   Working Full-Time while enrolled
Open Enrollment
   Easy access
   No entrance exams required
   No waitlists
   Little or no application fees
   Underserved populations
   Attractive to high risk students
   Attract diverse populations
   High pressure enrollment
Expected Outcomes
   Identify retention factors
   Implement
   Change in retention rates
   Increase in graduation rates
   Improve faculty communication
   Improve student services
   Provide resources for at risk students
Measurement Outcomes
   Student surveys
   Identify trends
   Increase retention by 5%
   1.5 standard deviation or greater in the level of
    retention
   Create positive change
   Increase student satisfaction
Solution Strategy
   Identify risk factors
   Implement new student services program
   Offer resources such as on campus child care,
    on-campus housing, employment assistance
   Increase faculty communication and
    interaction
   Update learning environments
   Remediation for low high school achievers
Results
   Compare both survey results
   Document change in student satisfaction
   Solution strategy emulation
   Program can be replicated
   New services provide needed support
   Higher retention after implementation
   Lower drop rates after implementation
Recommendation
   Revisit the costs associated with new student
    services and revise as necessary
   Select committee to oversee program
   Review and revise annually
   Speaking opportunities at other colleges to
    share program success.
   Publish articles in education journals about the
    solution strategy success.
References
Borrego, A.M. (2002). U.S. department of education will emphasize retention in next higher education act. Chronicle of Higher Education, (19)7, 20-21.
Buglear, J. (2009). Logging in and dropping out: exploring student non-completion in higher education using electronic footprint analysis. Journal of Further &
     Higher Education, 33(4), 381-393. doi:10.1080/03098770903272479.
Hackman, R., & Oldham, G. (1980). Work Redesign. Reading, MA: Addison-Wesley.
Hovdaughen, E. & Aamodt, P. (2009). Learning environment: relevant or not to students' decision to leave university? Quality in Higher Education, (15)2, 177-
     189.
Huett, J., Kalinowski, K., Moller, L., Huett, K. C. (2009). Improving the Motivation and Retention of Online Students Through the use of ARCS-Based E-Mails.
      American Journal of Distance Education. Jul 2008, (22)3, 159-176
Legg, A. & Wilson, J. (2009). E-mail from professor enhances student motivation and attitudes. Teaching of Psychology, 36(3), 205-211.
Levitz, R. S., Noel, L., & Richter, B. J. (1999). Strategic moves for retention success. In G.H. Gaither  (Ed.), Promising practices in recruitment,
       remediation, and retention (pp. 31–50). (New Directions for Higher Education, n. 108) San Francisco: Jossey-Bass.
Lorenzetti, J.P (2010). Ten critical persistence factors affecting online community college students. Recruitment & Retention in Higher Education, (24)3, 1-6.
McMillan, J. & Schumacher, S. (2006). Research in Education: Evidence based Inquiry, Appendix D (6th ed.). Boston, Pearson Education.
Muirhead, B. (2006). Academic research presentations: practical advice for today's graduate students. International Journal of Instructional Technology &
      Distance Learning, (20)4, 33-38.
National Center for Education Statistics, Special Analysis, 2002. Non-Traditional   Undergraduates.
      http://nces.ed.gov/programs/coe/2002/analysis/nontraditional/index/asp.
National Center for Education Statistics. University of Phoenix, (2009). Demographics Figures & Charts, (2007).
Reason, R. (2009). Student variables that predict retention: recent research and new developments. NASPA Journal (National Association of Student
     Personnel Administrators, Inc.), 46(3), 482-501. Retrieved from Education Research Complete database.
Seidman, Alan, (2006). College student retention: a primmer. Center for the Study of College Student Retention.
University of Phoenix, (2009). Annual Academic Report. Phoenix Arizona.

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Action research proposal ppt

  • 1. ACTION RESEARCH PROPOSAL Motivation Strategies Impacting Undergraduate Retention Leslie McGinn/EDD580/July 5, 2010
  • 2. Problem Statement The problem, as indicated in this study, involved a large private university that was experiencing retention decline of up to 30% in undergraduate students after they complete their 4th course. Students began to drop their program on or about their 3rd or 4th class into their undergraduate degree program.
  • 3. Purpose  Identify factors related to declining retention  Increased student drop rates  Isolate the culprits  Conduct research  Survey current students  Implement solution strategy  Repeat survey  Report and Recommend
  • 4. Work Setting  Largest Private University  Campus classrooms (2)  Undergraduate students  Freshman  New students  At risk students  Adjunct faculty  Open enrollment access
  • 5. Writers Role  Teacher  Researcher  Graduate student  Stakeholder  Life-Long Learner
  • 6. Causative Analysis  At Risk Students  Socio-economic factors  Background influences  Open Enrollment  Underserved populations  Ease of enrollment  University accountability
  • 7. Problem Description  Declining Retention in undergraduate freshman students  Drop out rate increasing  Quality of Student Services  High Risk students  Changing demographics  Underserved populations  Faculty Involvement
  • 8. Problem Documentation UOPX Total Enrollment by Ethnicity National Total Enrollment by Ethnicity Native American 1% Native American Asian 3% Other 4% 1% Other 4% White 51% Asian 7% Hispanic 11% White White Hispanic 11% Black Black Hispanic Hispanic Asian Asian Native American Native American Other Other Black 13% Black 30% White 64%
  • 9. Risk Factors  Gender-Male  Race-Minority  Socio-economic status-poor  Single Parents  Employed Part-time  No academic support system  Not prepared for the demands of college life  Performed poorly in high school
  • 10. Risk Factors Risk Factor#1 Enrolling in college part-time, takes too long to finish, students get discouraged. Risk Factor#2 Delaying entry into postsecondary education after high school. Risk Factor#3 Not having a regular high school diploma, rather a GED equivalent. Risk Factor#4 Having Children Risk Factor#5 Being a single parent Risk Factor#6 Being Financially independent of parents Risk Factor#7 Working Full-Time while enrolled
  • 11. Open Enrollment  Easy access  No entrance exams required  No waitlists  Little or no application fees  Underserved populations  Attractive to high risk students  Attract diverse populations  High pressure enrollment
  • 12. Expected Outcomes  Identify retention factors  Implement  Change in retention rates  Increase in graduation rates  Improve faculty communication  Improve student services  Provide resources for at risk students
  • 13. Measurement Outcomes  Student surveys  Identify trends  Increase retention by 5%  1.5 standard deviation or greater in the level of retention  Create positive change  Increase student satisfaction
  • 14. Solution Strategy  Identify risk factors  Implement new student services program  Offer resources such as on campus child care, on-campus housing, employment assistance  Increase faculty communication and interaction  Update learning environments  Remediation for low high school achievers
  • 15. Results  Compare both survey results  Document change in student satisfaction  Solution strategy emulation  Program can be replicated  New services provide needed support  Higher retention after implementation  Lower drop rates after implementation
  • 16. Recommendation  Revisit the costs associated with new student services and revise as necessary  Select committee to oversee program  Review and revise annually  Speaking opportunities at other colleges to share program success.  Publish articles in education journals about the solution strategy success.
  • 17. References Borrego, A.M. (2002). U.S. department of education will emphasize retention in next higher education act. Chronicle of Higher Education, (19)7, 20-21. Buglear, J. (2009). Logging in and dropping out: exploring student non-completion in higher education using electronic footprint analysis. Journal of Further & Higher Education, 33(4), 381-393. doi:10.1080/03098770903272479. Hackman, R., & Oldham, G. (1980). Work Redesign. Reading, MA: Addison-Wesley. Hovdaughen, E. & Aamodt, P. (2009). Learning environment: relevant or not to students' decision to leave university? Quality in Higher Education, (15)2, 177- 189. Huett, J., Kalinowski, K., Moller, L., Huett, K. C. (2009). Improving the Motivation and Retention of Online Students Through the use of ARCS-Based E-Mails. American Journal of Distance Education. Jul 2008, (22)3, 159-176 Legg, A. & Wilson, J. (2009). E-mail from professor enhances student motivation and attitudes. Teaching of Psychology, 36(3), 205-211. Levitz, R. S., Noel, L., & Richter, B. J. (1999). Strategic moves for retention success. In G.H. Gaither (Ed.), Promising practices in recruitment, remediation, and retention (pp. 31–50). (New Directions for Higher Education, n. 108) San Francisco: Jossey-Bass. Lorenzetti, J.P (2010). Ten critical persistence factors affecting online community college students. Recruitment & Retention in Higher Education, (24)3, 1-6. McMillan, J. & Schumacher, S. (2006). Research in Education: Evidence based Inquiry, Appendix D (6th ed.). Boston, Pearson Education. Muirhead, B. (2006). Academic research presentations: practical advice for today's graduate students. International Journal of Instructional Technology & Distance Learning, (20)4, 33-38. National Center for Education Statistics, Special Analysis, 2002. Non-Traditional Undergraduates. http://nces.ed.gov/programs/coe/2002/analysis/nontraditional/index/asp. National Center for Education Statistics. University of Phoenix, (2009). Demographics Figures & Charts, (2007). Reason, R. (2009). Student variables that predict retention: recent research and new developments. NASPA Journal (National Association of Student Personnel Administrators, Inc.), 46(3), 482-501. Retrieved from Education Research Complete database. Seidman, Alan, (2006). College student retention: a primmer. Center for the Study of College Student Retention. University of Phoenix, (2009). Annual Academic Report. Phoenix Arizona.